Meet The Experts
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Debbi McCreary
MANAGING PARTNER & CEO
Highly accomplished finance and accounting executive and certified treasury professional with a keen understanding of financial optimization and strategic financial management. Holding the prestigious certification of a Six Sigma Black Belt, she is recognized for her exceptional ability to streamline financial processes, resulting in cost savings and improved operational efficiency. Debbi's extensive background spans across private equity, legal firms, healthcare, manufacturing, treasury operations, and cash management and distribution.
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Sydonna Watts
MANAGING PARTNER & CFO: FINANCE & ACCOUNTING
Fractional CFO and distinguished accounting and finance SME, her passion lies in turning innovative concepts into tangible successes. With a diverse background encompassing private equity, mergers, and real estate financing, she specializes in bringing a wealth of knowledge to empower businesses to achieve their financial goals. Over the past ten years, she has honed deep expertise working with startups ranging from Series A to Exit.
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Sam Litvin
MANAGING PARTNER & COO
Results-driven COO with a proven track record of transforming companies and driving exponential growth. Over two decades of experience in the tech industry with demonstrated results in fostering innovation, cultivating high-performance teams, and forging strategic partnerships. As an adjunct professor of electrical engineering at Cuyamaca College, engineering and business at UC San Diego Extended Studies, he has leveraged his background in entrepreneurship and systems engineering to help firms working in climate change and sustainability to achieve their growth and revenue goals. -

Vamsi Wuppalapati
MANAGING PARTNER
Operator with deep blockchain technology expertise spearheading transformative initiatives that redefine the technological landscape. As a highly regarded executive, his strategic insights and operational acumen have driven global firms to optimize their business processes, enhancing efficiency and profitability. Vamsi is also a revered guru in the startup realm, dedicating his time to empowering and mentoring leaders. He is a CPO Coach and Advisor at the prestigious Chief Product Officer Program at Kellogg School of Management, and he extends his expertise as a startup coach and mentor, specializing in the domains of Web3 and NFTs, at INSEAD.
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Jay Effendhi
PARTNER: OPERATIONS, COMPLIANCE & SUSTAINABILITY
Over two decades of invaluable experience across Fortune 50 companies such as General Electric, Shell, and AP Moller-Maersk in operational and advisory roles for the energy, oil and gas, transportation, logistics, and e-mobility sectors. A SME in Contracting and Procurement, HSE-Social Performance, Sales, and Account Management, she is known for her relentless drive and expertise for transformation across the value chain. Utilizing a pragmatic and resilient approach, Jay is the quintessential integrator, assisting stakeholders in envisioning, developing, and implementing their transformation journey towards enhanced margin, reliability, and sustainability.
Affiliations
All of our consultants are alumni of the Executive MBA program at Kellogg School of Management and top-tier firms.
Strategic Partners